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3M Filtrete Filters: Care For Your Air
HVAC maintenance isn't always top of mind. For instance, when was the last time you changed your home air filter? 3M tasked us with creating content that would educate homeowners on their revolutionary technology and the benefits it can bring to their homes. The solution, Dusty the Dust Bunny, a mascot who wasn't afraid to the dirty work and delve into the science behind Filtrete. The result: A breath of fresh air for the Filtrete brand.
3M Filtrete Meet Dustin
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3M Filtrete Merv vs. MPR
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3M Filtrete Air Purifier
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3M Filtrete Myth Dusting
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Social Posts
 Introdusting Dustin Learn more about the benefits of Filtrete Air Filters from someone who deals with them every day: Dustin, the Dusty Bunny. |  MERV vs. MPR All these acronyms can get confusing. That's why Dustin's here to spell it out for you. |
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 Filter Fundamentals Be the change you want to breathe. Learn when and why your True HEPA Filtrete Room Air Purifier needs to be changed. |  Our pleats run deep Deeper pleats mean more ability to capture particles and can be replaced less frequently (up to 12 months). |
 Filter smarter, not harder Don't know when to change your HVAC filter? Download our Filtrete App and it will tell you. |  Myth Dusting Dustin uncovers the truth and dusts off the gray areas of how electrostatic charge and airflow work together. |
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